Emails with an emoji in the subject show a 56% higher open rate
(Snov.io, 2021)
Looking for a way to make sure your emails get noticed and get more exposure? Look no further than the humble emoji. A recent study found that emails with an emoji in the subject line had a 56% higher open rate. This means that emojis can be your secret weapon for success when it comes to marketing efficiency.
Emojis are the perfect way to add a dash of personality and creativity to email subject lines — but they're more than just fun. They act as visual cues that grab people's attention and encourage them to click through and open the message. By using carefully chosen emojis, you can ensure that you reach your audience in an attention-grabbing way - fast, easy and effective to increase engagement.
Graphic:
deisgorelkin/ depositphotos
(Source: https://www.hubspot.de/marketing-statistics)
